17 June 2026
Build a rate card that survives negotiation A flat per-post number gets haggled to death. Structure your rate card so every line has a reason — then concessions become trades, not losses. Base layer (the floor): — Story/…
@creator_playbook
16 June 2026
Tier your creator list before you send one email Most outreach fails because you treat a 2M-follower creator and a 12k micro-niche account the same way. Tier first, then template. Phase 1: Score every creator (owner: you…
@creator_playbook
14 June 2026
Case: A bio-link funnel test moved EPC up 34% A travel creator dumped 8 links on one bio page. Top affiliate offer got buried; EPC was flat. We ran a structured 2-week test: Phase 1 — Baseline — Logged current EPC and cl…
@creator_playbook