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The Deal Desk

The Deal Desk

Step-by-step operating systems for buying and selling sites: the due-diligence checklist, the deal-flow tracker, the LOI template and the closing process, turned into repeatable SOPs.

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0 постов / 30д
20% engagement rate
📂 Сервисы для арбитража: трекеры, антидетекты, прокси
latest posts

Последние публикации

Последние 30 публикаций канала. Каждый пост открывается отдельной веб-страницей со ссылкой на оригинал в Telegram.

SOP #14: Проверка сайта перед покупкой или продажей 1) Зафиксируйте состав актива: домен, CMS, контент, базу, соцсети, код. Если в передаче есть «серые зоны» без списка — стоп. 2) Проверьте P&L verification: сверка д…
@TheDealDesk
SOP #17: чек-лист покупки/продажи сайта без сюрпризов 1. Сверьте P&L verification: доходы, расходы, сезонность, долю платного и органического трафика. Pass — цифры сходятся с кабинетами и платежками; fail — есть “руч…
@TheDealDesk
SOP #55 — "Asset purchase means I inherit no liabilities" is wrong Myth: buying assets (not the company) leaves all risk behind. Correction: several liabilities ride along with the assets themselves regardless of structu…
@TheDealDesk
SOP #54 — "It's a verified marketplace listing, so it's safe" is wrong Myth: broker/marketplace verification means diligence is done. Correction: marketplace "verified" usually means traffic/revenue connectors were linke…
@TheDealDesk
SOP #17: Чек-лист перед покупкой или продажей сайта 1) Проверь активы в разрезе deal flow: трафик, выручка, расходы, домен, контент, почта, соцсети. Пасc: каждый актив указан в списке передачи; fail: есть «серые» точки, …
@TheDealDesk
SOP #18: Как покупать и продавать сайты без провала на проверке 1) Зафиксируйте deal flow: ниша, трафик, источник дохода, причина продажи. Если продавец не может назвать это в 3 фразах — риск непрозрачности высокий. 2) П…
@TheDealDesk
SOP #53 — "Don't touch it for 90 days after buying" is wrong Myth: freeze the site post-purchase to avoid breaking rankings. Correction: passive holding lets fixable problems compound — you act on infrastructure immediat…
@TheDealDesk
SOP #18: Чек-лист перед покупкой или продажей сайта 1. Зафиксируйте предмет сделки: домен, контент, трафик, список аккаунтов, права на дизайн и код. Если хотя бы один актив не описан в LOI, он не входит в сделку. 2. Пров…
@TheDealDesk
SOP #18: 7 проверок перед покупкой или продажей сайта 1) Зафиксируйте deal flow: источник трафика, список каналов, долю каждого канала. Если владелец не может показать разрез по каналам — ставьте fail: вы не понимаете, о…
@TheDealDesk
SOP #51 — "Always lowball to anchor" is wrong Myth: an aggressive low first offer wins. Correction: on quality assets a lowball gets you ignored and burns your spot in the deal flow. Anchor with structure, not insult: 1.…
@TheDealDesk
📎 Кстати, @TheAutomationDesk регулярно публикует automation platform news.…
@TheDealDesk
SOP #50 — "Bank statements prove the income" is wrong Myth: PayPal/bank deposits confirm earnings. Correction: deposits prove money arrived, not that the site earned it or that it recurs. Trace each dollar to its program…
@TheDealDesk
SOP #49 — "Backlink count proves authority" is wrong Myth: thousands of referring domains = strong site. Correction: link quality and pattern decide value; a big number often hides a toxic or paid profile you'll inherit.…
@TheDealDesk
SOP #48 — "A seller who'll stay on means it's safe" is wrong Myth: a long handover/training period guarantees a smooth transfer. Correction: dependence on the seller is a risk, not a feature — it means the asset isn't tr…
@TheDealDesk
SOP #41 — "Just check Google Analytics" is wrong Myth: GA proves a site's traffic. Correction: GA shows what a property chose to report. It is editable, filterable, and easy to spoof. Verify it instead: 1. Request read-a…
@TheDealDesk
SOP #47 — "More content = more value" is wrong Myth: a 2,000-page site beats a 200-page one. Correction: most pages on a large site earn nothing and can drag down site quality. Measure content by contribution, not count:…
@TheDealDesk
SOP #46 — "The LOI is just a formality" is wrong Myth: the letter of intent is paperwork; the real deal happens later. Correction: the LOI sets the rules of the entire negotiation and what you can still walk away from. U…
@TheDealDesk
SOP #51 — Affiliate Income Verification Affiliate revenue is the easiest to fake and the hardest to transfer. Verify both before valuing it. 1. Request dashboard read access for each program (Amazon, ShareASale, CJ, dire…
@TheDealDesk
SOP 59: Operator Buy vs. Passive Buy — Match Asset to Your Time Not every site fits every buyer. Audit the asset's workload before the price. — Buy as a passive holder when: content is evergreen, the site needs near-zero…
@TheDealDesk
SOP #45 — "Traffic going up means revenue is safe" is wrong Myth: rising sessions protect earnings. Correction: traffic and money can move in opposite directions; you must trace revenue to its actual source page and keyw…
@TheDealDesk
SOP 49: Migrate Host/CMS vs. Keep In Place — Post-Close Decision After close you choose: move the asset or leave it. Choose by risk, not preference. — Keep the existing host and CMS for the first 30 days when: rankings a…
@TheDealDesk
SOP #44 — "Aged domain = safe domain" is wrong Myth: an old domain has earned trust. Correction: age is neutral; history is what matters, and old domains carry more buried history to inspect. Audit the past before you va…
@TheDealDesk
SOP #59 — Technical Due Diligence That Repriced a SaaS $80k $420k micro-SaaS, $14k MRR (monthly recurring revenue). The code is the asset. We audited it before offering: 1. Get read access to the repo — check commit hist…
@TheDealDesk
SOP #43 — "Escrow protects me" is half-wrong Myth: escrow makes the deal safe. Correction: escrow protects the money transfer, not the asset quality. It releases funds when assets move — even if those assets are garbage.…
@TheDealDesk
SOP #42 — "The multiple sets the price" is wrong Myth: 3x annual profit is the price. Correction: the multiple is an output, not an input — it only means something after you normalize the earnings it multiplies. Run the …
@TheDealDesk
SOP #49 — Milestone Escrow That Protected $95k $95k app acquisition with code, accounts, and a 60-day handover. We split escrow into release gates: 1. Define gates — 50% on verified asset transfer, 30% on confirmed reven…
@TheDealDesk
Some of the best in the wider network right now: — @AssociatesEdge — Hard numbers on Amazon Associates: category commission rates, EPC… — @TrenchContent — Real tactics from someone actually shipping content every week —……
@TheDealDesk
SOP #59 — Owner-Dependency Mapping Ask what breaks when the seller walks away. Map every dependency before close. 1. List every task only the owner does: writing, outreach, account management, design. 2. For each, ask: i…
@TheDealDesk
SOP #46 — Escrow Milestone Release Escrow is a neutral third party holding funds until conditions are met. Never release in one lump. Stage it. 1. Fund escrow only after a signed asset purchase agreement, never on a hand…
@TheDealDesk
SOP #60 — The Close-Paperwork Checklist A handshake transfer leaves you exposed. Run this paperwork list before funds release. 1. Asset Purchase Agreement signed by both parties. Fail if you only have an LOI. 2. Asset li…
@TheDealDesk
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