Morning budget reallocation in 10 min
Coffee's hot, dash is open. The reallocation:
— Yesterday's ROI by ad set, ranked
— Pull 20% budget from bottom third
— Push it to top third, +20% each, not more
— Anything at 0 conv + over 1x payout → kill, free that cash
— Re-cap total so you don't accidentally double spend
Feed winners, starve losers, every morning. Run it tomorrow with coffee.
Buyer's Trenches
@BuyersTrenches
Morning budget reallocation in 10 min
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