My Sunday-night account review, in order
Week's done. Don't fly blind into Monday. The review:
— Sort all ad sets by ROI, top to bottom
— Bottom 20% → pause or cut budget half
— Top 20% → flag for scale Monday AM
— Frequency over 3 anywhere → queue fresh creative
— Check spend vs cap: leaving money on the table?
15 minutes Sunday saves a panicked Monday. Block the time.
Buyer's Trenches
@BuyersTrenches
My Sunday-night account review, in order
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