Mentioning the link at minute 4, not the end, lifted clicks 80%. The outro is too late.

Mentioning the link at minute 4, not the end, lifted clicks 80%. The outro is too late.

A home-audio reviewer tested moving the "link's in the description" mention to the exact moment of peak excitement mid-video, not the goodbye.

Clicks per video rose 80%. Because by the outro, average viewer retention had already dropped to 35%, the most interested half was gone.

You're asking for the sale when your best buyers have left the room.

Still saving the CTA for the end? Move it. Or tell me why I'm wrong.