<b>Creator onboarding SOP: from 'yes' to 'live' in 5 steps</b>
The gap between a signed deal and a live post is where money leaks. Close it with a fixed handoff.
<b>Step 1 (day 0): Welcome packet</b>
Brand do's/don'ts, talking points, mandatory disclosure wording, deadline. One PDF, no scavenger hunt.
<b>Step 2 (day 0): Issue the tracking link</b>
Generated from your UTM sheet, with their handle in utm_content. They cannot get paid without it; issue it before anything else.
<b>Step 3 (day 1): Confirm the deliverable in writing</b>
Asset type, count, go-live date, draft-review date. They reply 'confirmed' or it's not booked.
<b>Step 4 (draft-due): Review against the brief</b>
Check disclosure, link placement, brand claims. Approve or send one consolidated round of notes.
<b>Step 5 (go-live): Verify and screenshot</b>
Link works, disclosure visible, post live. File the screenshot.
<b>Definition of done:</b> packet sent, link issued, deliverable confirmed, draft approved, live post verified. Five timestamps logged. Reuse the same five for every creator, forever.
Creator Playbook
@creator_playbook
<b>Creator onboarding SOP: from 'yes' to 'live' in 5 steps</b>
Этот пост опубликован в Telegram-канале Creator Playbook. Подписаться можно по ссылке: @creator_playbook.