Native Heresy
Native Heresy
@NativeHeresy

Myth: widget arbitrage is easy passive income

Myth: widget arbitrage is easy passive income

Wrong on both words. The "buy cheap native clicks, send to an ad-stuffed page, profit on the spread" play is neither easy nor passive. Margins live and die on a RPM-vs-CPC gap that networks actively compress — they see your arbitrage, they raise your effective cost, they tank your quality score. The spread you found in week one is gone by week four.

And it's a full-time cat-and-mouse: refreshing creatives before they fatigue, dodging policy sweeps, rotating LPs before they get flagged. The "passive" arbitrageurs you see flexing screenshots are either selling you a course or showing you the one month before the account died. Easy money that requires daily babysitting isn't passive. It's a job with worse hours.
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