Myth: an empty out-of-stock page is fine if it returns 200 'Q: My out-of-stock pages show "no products" but return HTTP 200. That's correct, right?' Short answer: Not always — Google can flag a thin "…
Myth: put your category SEO text up top to help rankings 'Q: My category intro paragraph is below the products. Should I move it above the grid for SEO?' Short answer: No — top placement doesn't help …
Myth: index your internal search results to capture long-tail 'Q: I heard internal search pages catch tons of long-tail keywords. Should I let Google index /search?q= URLs?' Short answer: No — this is…
Myth: noindex on faceted pages keeps you safe 'Q: I noindexed all my color/size filter URLs. That solves my crawl problem, right?' Short answer: No — noindex is a rendering instruction, not a crawl in…
Myth: longer product descriptions rank better 'Q: Should I pad every product page to 1,000 words so it ranks?' Short answer: No — word count isn't a ranking factor, and padding hurts conversions more …
Myth: noindex thin product pages to avoid a penalty 'Q: I have 5,000 products with short manufacturer descriptions. Should I noindex the thin ones to dodge a penalty?' Short answer: No — there's no "t…