Shipped 15 creatives in a week — 2 carried everything, CPA -25%
Stopped polishing 3 'perfect' ads. Batch-shot 15 rough UGC variants, $10 each to test, kill at $30 no conversion.
Results:
— 11 died fast (planned, ~$330 total)
— 2 hit 3x+ ROAS, scaled to $200/day each
— account CPA $22 → $16.50
The $330 'wasted' bought me two winners worth thousands.
Volume beats taste. You can't predict the winner, you find it. Ship 15 this week, kill ruthless.
Buyer's Trenches
@BuyersTrenches
Shipped 15 creatives in a week — 2 carried everything, CPA -25%
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