Server-side (CAPI) vs pixel-only — signal quality showdown

Server-side (CAPI) vs pixel-only — signal quality showdown
Pixel-only (browser) → easy install, but iOS + ad-blockers + cookie loss eat 20-40% of your events. Algo optimizes on a blurry picture.
Server-side (Conversions API / server postback) → sends events straight from your server, recovers lost conversions, sharper optimization, harder setup.
The tradeoff: CAPI needs a dev hour or a tracker that does it, but a starved pixel costs you way more in wasted spend than that setup ever will.
Running pixel-only in 2026? Your algo is half-blind and you're paying for the blindness.