A travel site published ONE original stat and it got cited 400+ times across AI answers.
They surveyed 1,200 of their users, dropped a single number — 'average visa wait is 11 days' — and built one page around it. That stat now shows up verbatim in ChatGPT, Perplexity, and AI Overviews for dozens of queries they never targeted.
Original numbers are the only thing AI can't paraphrase away from you.
Everyone's rewriting the same blog posts. Go count something nobody else counted. Tell me I'm wrong.
Overview Hot Take
@OverviewHotTake
A travel site published ONE original stat and it got cited 400+ times across AI answers.
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