The Before/After Stitch SOP

The Before/After Stitch SOP
A video-tools affiliate ran one stitch format 16 times: a confident 'before' clip, hard cut to the humbling 'after.'
Step 1: find a viral clip where someone is overconfident (the 'before').
Step 2: stitch your reaction or the real outcome as the 'after.'
Step 3: keep total runtime under 11 seconds.
Step 4: caption is a single line teasing the cut.
Results: average 2.1M views per video, 38k shares median. Completion rate stayed above 90% because the payoff sat at second 7.
The input was endless — overconfident clips are a renewable resource.
QA pass: cut lands before second 8, runtime under 11s.
Run it weekly.