Got hit by a core update — when do I recover?

Q: My traffic dropped 40% after the last core update. Do I wait it out or start changing things now?

A: Short answer: you almost always wait for the next core update to recover, not in between. Longer answer: core updates re-score your whole site against everyone else, and that re-scoring mostly only happens during the next update — usually 2 to 4 months later. Frantic edits in the gap rarely flip anything. So use the wait productively: find your 10 worst-performing pages (thin, outdated, or affiliate-stuffed with no real help) and either rebuild them properly or noindex them. Recovery tends to reward sites that genuinely improved, not sites that twitched. If you changed nothing real, expect nothing to change.

Anyone want me to go deeper on this? React 👍