<b>Geo Pulse #42 — This week: direct carrier billing, the rail nobody roundups</b>
Theme: in markets with thin card access, the phone bill <i>is</i> the wallet. A short list of where DCB (direct carrier billing) actually moves the needle.
→ <b>Indonesia & Philippines</b> — prepaid-dominant; DCB clears small-ticket digital goods where cards never would. Credit: Boku/Fortumo market reports.
→ <b>MENA mobile content</b> — DCB historically carried subscription and content offers; regulators have since tightened consent flows, so check current opt-in rules per country.
→ <b>Sub-$5 price points</b> — DCB's sweet spot. Above ~$20 it underperforms wallets and bank transfer.
→ <b>The catch</b> — operator revenue share is steep (30–50%), and refund/chargeback handling differs from cards. Model net payout, not gross.
Not a tool to review, just a rail to remember when a GEO 'doesn't convert' on cards.
Geo Pulse
@thegeopulse
<b>Geo Pulse #42 — This week: direct carrier billing, the rail nobody roundups</b>
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