<b>Today's term: editing approval (a.k.a. the cut-down clause)</b>

<b>Today's term: editing approval (a.k.a. the cut-down clause)</b>

Many contracts let the brand <i>edit</i> your content when they run it as an ad. That means they can chop your 45-second video into a 6-second cut you never approved.

Why it matters: a bad re-cut can put words in your mouth or clip out your honest context. It's still your face on it.

Example: you say "great for sensitive skin, though pricey." Their ad-cut keeps "great for sensitive skin" and drops the rest. Now you look like you oversold.

Your move: add a gentle clause — "Edits for paid use require my written approval." If they won't give full approval, at least ask to see cut-downs before they go live.