Scale a winner from $100 to $1k a day without killing it
Trench note: scaling isn't a slider, it's a staircase. Climb it.
— Step 1: budget +20% per day on the SAME campaign. Algo needs to re-learn, don't shock it.
— Step 2: duplicate the winner into 2-3 new campaigns with fresh budgets — parallel, not bigger.
— Step 3: clone the whitelist into a NEW geo of the same language tier.
— Step 4: refresh creatives BEFORE fatigue, not after. New angle queued and ready.
— Step 5: watch frequency. Native frequency creep = rising CPMs = thinning margin.
Double too fast and the algo resets your whole learning. Slow is fast.
Go test it.
Nutra Trench
@NutraTrench
Scale a winner from $100 to $1k a day without killing it
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