Set up a rebill flow that doesn't get chargebacks
Trench note: rebills make the LTV, chargebacks kill the merchant account. Walk the line.
— Disclose the auto-ship ABOVE the buy button, not buried in terms. Plain English.
— Confirmation email day 0 restating: amount, date of next charge, how to cancel.
— Reminder email 3 days before each rebill. This single email cuts disputes hard.
— One-click cancel link in every email. Friction here = chargebacks later.
— Soft descriptor on the card statement that matches the brand they bought.
Make canceling easy and fewer people will. Counterintuitive, works.
Go test it.
Nutra Trench
@NutraTrench
Set up a rebill flow that doesn't get chargebacks
Этот пост опубликован в Telegram-канале Nutra Trench. Подписаться можно по ссылке: @NutraTrench.