Pre-Launch Landing Page Checklist

Pre-Launch Landing Page Checklist

Before spending a dollar, let's make sure clicks don't leak. Walk this list once.

— Speed: the page should load in under 3 seconds on mobile; TikTok traffic is phone-first.
— Match: the headline must echo the ad's promise, or people bounce confused.
— Pixel: confirm ViewContent and your goal event fire here, using the Pixel Helper.
— Above the fold: the offer and button visible without scrolling.
— Trust: one review or guarantee near the button.
— Mobile form: as few fields as possible; every extra field costs sign-ups.

A common miss is a desktop-only popup that covers the phone screen.

Try this: open your page on your own phone and time the load. Don't worry if it's slow; fixing one image often does the trick. You're being thorough, that's the win.