Finding the right 10 subreddits for your niche

Finding the right 10 subreddits for your niche
This week on Reddit marketing: a repeatable discovery process beyond the obvious big subs.
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[Tool] subredditstats and the 'related subreddits' sidebar — a r/TheoryOfReddit method maps a seed sub to its neighbor communities.
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[Tactic] Search your competitor's brand name in Reddit search, sorted by sub, to find where your audience already complains.
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[Case] A marketer in r/SEO shares pulling member overlap data to rank subs by relevance, not just size.
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[Rule-change] Smaller is often better — r/Entrepreneur notes 5k-member subs convert harder than 500k defaults with stricter mods.
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Editor's pick: searching a competitor's name by subreddit. It surfaces the exact communities with proven buying intent, not guesses.