Q: I launched my program but never tested the tracking — risky?

Q: I launched my program but never tested the tracking — risky?

Very. Broken tracking is the silent program killer: links fire but sales don't record, mobile breaks, or your tag conflicts with another script. Affiliates send traffic, see zero conversions, and quietly leave — and you never know why.

Test before and during:

— Run a full test order through an affiliate link yourself, on desktop and mobile, before inviting anyone.

— Verify the sale appears in the partner's dashboard, not just yours.

— Re-test after every site change — a new checkout, consent banner, or tag manager edit can break the postback overnight.

— Watch for partners with clicks but suspiciously zero conversions; that's often your bug, not their traffic.

Caveat: don't assume the network's pixel is bulletproof. Consent-mode and cookie-blocking now eat a real share of conversions — pair pixels with server-side postbacks where you can.

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