Smartlinks are a crutch that quietly skims your best traffic and hands you the leftovers.
A smartlink optimizes for the network's blended revenue, not your specific traffic's max payout — it'll route your premium geo to whatever offer pads their margin that hour. Direct offer selection takes more work but lets you capture the full rate on your good traffic. Use smartlinks only for junk, remnant, and untested geos where you genuinely have no signal.
Why hand your A-tier clicks to a black box optimizing for someone else's P&L?
Agree or fight me 👇
Verdict Desk
@VerdictDesk
Smartlinks are a crutch that quietly skims your best traffic and hands you the leftovers.
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