Redirect tracking is dying and direct (no-redirect) tracking should be your default in 2024.

Redirect tracking is dying and direct (no-redirect) tracking should be your default in 2024.

Every extra hop is a place for the click to leak, for an antivirus to flag your domain, and for your page speed to crater on mobile. Direct tracking with a tracking script keeps the user on your landing URL and quietly fires the postback in the background. You only need the old redirect method when the network literally can't pass a click ID server-side.

Still bouncing users through three 302s? Why?

Agree or fight me 👇