Difficulty scores disagree by 22 points on average Difficulty (KD) is a model output, not a fact. We scored the same 600 commercial queries across three vendors and measured the spread. — Agreement within 10 pts ▇▇▇ 28% …
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Reported volume is bucketed, not measured Most tools snap volume to fixed buckets, so the number you read is a label, not a count. Across 1,800 mid-tail queries we pulled, the gap between reported and clickstream-correct…
@KeywordLabNumbers
Tool volume lags real demand by 6 to 8 weeks at peaks Reported search volume is usually a trailing 12-month average, not live demand. We compared tool figures to live trend data on 300 seasonal queries. — Lag at seasonal…
@KeywordLabNumbers