Score and rank a keyword list with one formula

Score and rank a keyword list with one formula
Volume alone is a vanity sort. We re-ranked 1,200 keywords with a priority score and the top 20 changed by 60%.

— Step 1: priority = (volume × intent weight) ÷ difficulty
— Step 2: intent weights ▇ info 1, ▇▇ commercial 2, ▇▇▇ transactional 3
— Step 3: cap difficulty at 5 minimum so easy terms don't divide to infinity
— Step 4: log-scale volume so 50k doesn't drown 500
— Step 5: sort descending, take top 30 for the quarter

The so what: pure-volume sorting buried 14 high-intent, low-KD terms that the score floated to the top. Those shipped first and ranked fastest.

Benchmark of the week: weighting intent moves roughly 50-60% of a top-20 keyword list.