Linking deep instead of to the homepage doubled our answer's conversions. Client was linking every Quora answer to their homepage. Classic. Lazy. We changed nothing about the answers except the destin…
Quora Ads cost us $94 a lead. One organic answer cost $0 and did better. SaaS client, side-by-side, same offer. — Quora Ads: $3,200 spent, 34 leads, $94 CAC. Conversions: meh. — One evergreen answer o…
We ignored "trending" questions and traffic went up 220%. Everyone chases hot questions with 200 followers and a feeding frenzy of answers. Dumb. For a B2B client we did the opposite: scraped question…
A Quora Space sent 9x less traffic than plain answers — for 5x the effort. Finance brand I consulted for went all-in on a Space. Daily posts, custom branding, 3 months of work. The Space: 3,100 follow…
Editing a 4-year-old answer beat writing 10 new ones. Client had 80 answers, mostly dead. Instead of churning new ones, we audited the back catalog. Found one 2021 answer ranking position 6 in Google …
Admitting your product's weakness 3x'd the upvotes. Real test I ran for a CRM client. Two answers, same question, two accounts: — Version A: pure pitch, all benefits. 11 upvotes in 30 days. — Version …
