How pruning 40 keywords doubled a search arb account Google search arbitrage looks like a money printer until you read the keyword-level RPC report. — The setup: search-to-search arbitrage, insurance …
The creative that printed for 6 days then ate my margin TikTok Spark Ads, one winning UGC video, and a slow-motion margin collapse nobody warns you about. — The setup: e-com dropship product, $34 AOV,…
A $90 aged account vs a fresh BM I burned Facebook killed three fresh business managers in a week. Here's what the spreadsheet actually said. — The setup: nutra offer, cloaked landing, two fresh BMs s…
The day Android-only saved a dying campaign I ran push traffic to a sweeps offer and bled for nine days straight. — The setup: Tier-1 mainstream push, US, single creative, $40/day cap, broad targeting…
I killed 9 winners to find 1 — because I judged on 40 clicks The setup. Testing 10 creative/angle combos on push traffic, $20 each. Impatient as ever. Illustrative numbers, statistically embarrassing.…
Translating the ad got me a worse result than not translating it The setup. Push offer expanding from US to Germany and Brazil. I ran the English winner machine-translated into German and Portuguese. …
