CONFIRMED: Your automation will hit an invisible ceiling long before your plan limit — the API rate cap.

CONFIRMED: Your automation will hit an invisible ceiling long before your plan limit — the API rate cap.

Per most platform docs, there's a hard requests-per-second limit separate from your monthly quota. Salesforce, HubSpot and Shopify all throttle bursts. A bulk sync that works at 100 records silently fails at 10,000.

What we're hearing: teams blame 'flaky integrations' when the real culprit is hammering an endpoint past its per-second allowance with no backoff.

— Build in exponential backoff and pagination
— Batch writes; respect the daily API call budget on enterprise CRMs

Watch this.