Myth: post 10+ stories a day to stay top-of-mind

Myth: post 10+ stories a day to stay top-of-mind
Story completion collapses past frame 4. n=380 accounts, 30-day window, per-frame retention.

— Frames 1-3: median completion 71%
— Frames 4-6: 48%
— Frames 7+: 29%, with tap-forward spikes

Reach on frame 8 averaged 34% of frame 1's. High-volume story dumps train the audience to skip your whole tray. So what: 3-5 tight frames hold 2x the completion of a 10-frame dump. Volume erodes the completion signal that ranks you.