Myth: "always use original audio for reach"
The gurus say original audio gets favored. Tested it head to head.
Original audio helps you OWN a sound others can use — that's a creator-leverage play, not a reach hack. My reach didn't change vs trending audio on the same content.
Where original actually wins: when YOUR audio trends and 500 people remix it, every one tags back to you.
Do today: only go original if the clip is remix-worthy. Otherwise ride a rising trending sound. Pick based on goal, not dogma.
Reels Trench Notes
@ReelsTrenchNotes
Myth: "always use original audio for reach"
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