"Add a pattern interrupt every 30 seconds" is checklist editing that viewers can smell.
The formula — zoom, sound effect, b-roll, repeat — was novel in 2019. Now it's pattern fatigue. Predictable interrupts stop interrupting anything; they become the wallpaper.
— Surprise requires unpredictability, by definition.
— A well-placed interrupt beats a metronome of them.
If your interrupts are on a timer, they've stopped working. Agree or fight me?
Watch Time Heresy
@WatchTimeHeresy
"Add a pattern interrupt every 30 seconds" is checklist editing that viewers can smell.
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