Heard: editing a published post does NOT reset its reach
Classic panic — 'never edit a caption, it'll kill the post.' There's no evidence the ranking system re-evaluates or demotes an edited post; the edit just updates the text. The myth comes from people who edited a dud, saw it stay a dud, and blamed the edit. Word is the only real risk is the rare bug where an edit briefly de-indexes from search. Fix your typo. Add the CTA you forgot. The algorithm isn't watching your revision history.
Watching this.
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Heard: editing a published post does NOT reset its reach
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