Myth: "Be on every platform so clients can find you everywhere."

Myth: "Be on every platform so clients can find you everywhere."

Five half-maintained profiles read as inactive and split your effort into nothing. Discoverability is a focused system, not a spread.

The One-Hub Distribution SOP:

— Pick one platform as your booking hub and put the full portfolio there.
— Everywhere else is a signpost: bio link and a single pinned "work with me" post.
— Standardize one outreach channel where you actually pitch (email or DMs, not both half-heartedly).
— Repurpose hub content outward; never create native to a channel you don't pitch on.

Depth in one place beats presence in five. Save this hub-and-signpost map and audit your profiles against it once a quarter.