SOP 25: The Anchor-and-Concession Framework Negotiate from prepared positions, never from feeling. Set three numbers before the call. — Walk number: below this you pass, no exceptions. Write it down s…
SOP 38: The Asset Transfer Checklist (the literal handover list) At close, run this line by line. Each item is checked OFF only when YOU control it, not when the seller says it's done. — Domain: in yo…
SOP 16: The Seller Interview Script (8 questions, asked verbatim) The seller call is diligence, not chit-chat. Ask these eight, in order, and write down every answer. — 1: Why are you selling, specifi…
SOP 41: The First-30-Days Stabilization Plan Don't optimize a site you just bought. Stabilize it first. Change nothing that isn't on this list for 30 days. — Day 1: confirm hosting, DNS, SSL, and emai…
SOP 03: The Deal-Flow Pipeline Tracker Volume buyers win on systematic flow, not luck. Run every prospect through fixed stages so nothing rots in your inbox. — Stage 1 Sourced: logged with source, ask…
SOP 12: The Content Ownership Trace You're buying content. Confirm the seller actually owns it free and clear. — Writer contracts: PASS = work-for-hire or assigned copyright in writing. FAIL = no cont…