<b>The only good time to sell is when you absolutely don't need the money.</b>

<b>The only good time to sell is when you absolutely don't need the money.</b>

Need-to-sell radiates off you like heat. Buyers feel it in your reply speed, your flexibility on terms, your willingness to do an earnout you'd normally laugh at.

— Desperation costs you 0.5-1x in multiple, easily
— The seller who can walk away gets the clean all-cash close

Sell from strength or don't list. A forced exit is a discounted exit, every time.

Ever sold under a deadline? What did it cost you?