<b>Catching broken tracking before your CMO does</b>

<b>Catching broken tracking before your CMO does</b>
Nobody notices a dead pixel until the dashboard goes flat. These watch for you.

— <b>1. Anomaly detection on event volume</b> — alerting when "Signup Completed" drops 40 percent overnight. Source: Metaplane blog.
— <b>2. Schema-change alerts</b> — catching when a dev renames a field and silently kills a report. Source: Monte Carlo.
— <b>3. The data contract pattern</b> — making producers responsible for not breaking consumers. Source: dbt blog.
— <b>4. Synthetic monitoring for conversion funnels</b> — a bot that walks checkout hourly to confirm tags fire. Source: Checkly blog.

Skip if a human eyeballs your dashboards daily. Essential once tracking feeds money decisions.

That's the stack for this week. Forward to a teammate.