"Your traffic quality dropped" is the most abused phrase in this industry.

"Your traffic quality dropped" is the most abused phrase in this industry.

Nine times out of ten it lands right after you scaled and right before a payout date. Sometimes it's real. Often it's a soft scrub dressed as concern, buying the network time on a payment or shaving a cap they oversold. Demand the cohort data — conversion-to-deposit, retention, the actual numbers. A network that flags quality but won't show the breakdown is managing your cash, not your traffic.

Ever get a quality flag that smelled like a stall?

Agree or fight me 👇