Myth: If a domain shows real articles, it's real inventory.

Myth: If a domain shows real articles, it's real inventory.
No. Made-for-advertising sites publish real-looking words around ad slots designed to drown content. Vet any domain in 8 checks:
— Ad-to-content ratio above 50% of viewport = MFA
— Auto-refreshing ad slots (watch the network tab)
— Content that's clearly spun or AI-bulk with no byline
— More than 4 native widgets stacked on one page
— Traffic sourced from pop-unders or other paid arbitrage, not search or direct
— No real social footprint or returning audience
— Generic templated design across a network of clone sites
— Domain registered in the last 12 months
Allegedly your inclusion list filters these. Pull the list and grep it yourself. Half your 'premium' spend is probably funding a refresh-bait clone farm.