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Q: My program terms are vague — does that actually hurt me?

Q: My program terms are vague — does that actually hurt me?

Yes. Vague terms aren't "flexible," they're unenforceable. When you try to withhold a commission for a violation that isn't clearly written down, you lose the dispute and look like the bad actor.

What your terms must spell out:

— Prohibited methods, named explicitly: brand bidding, cookie stuffing, incentivized traffic, trademark+coupon, spam.

— Exactly what triggers a clawback and on what timeline.

— Approved promotional channels and any restricted geos.

— The consequence ladder: warning, commission reversal, removal — so enforcement isn't arbitrary.

Caveat: don't copy a generic terms template and walk away. The worst clauses are ones you wrote, never enforce, and can't explain — partners learn fast which rules are real. Write only rules you'll actually act on, and apply them consistently to everyone.

Got a question? Send it in.
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