Throwing away likes every time you dupe? Stop.
When you dupe an ad, Meta spins a fresh post ID — zero comments, zero shares, zero social proof. You rebuild trust from scratch every single time.
Use existing post ID instead:
— Publish your creative as a page post, grab the post ID (under Page > Meta Business Suite > posts)
— In every new ad set, choose "Use Existing Post" and paste that ID
— All engagement stacks onto ONE asset across all your scaling ad sets
300 comments of social proof beats a naked ad in cold traffic. Costs you nothing.
Warning: one report on that post nukes every ad using it. Keep a backup ID warm.
Scale or Stall
@ScaleOrStall
Throwing away likes every time you dupe? Stop.
Этот пост опубликован в Telegram-канале Scale or Stall. Подписаться можно по ссылке: @ScaleOrStall.