<b>How do I post consistently without burning out?</b>

<b>How do I post consistently without burning out?</b>

Q: "I post daily for two weeks, then vanish for a month. How do people keep going?"

Short answer: the people who last don't have more willpower — they have a lower bar. Daily is a trap if it makes you dread opening the app. Pick a pace you could keep on your worst week, not your best one. Two posts a week, forever, beats seven posts a week for a month.

The burnout usually isn't the posting. It's the invisible work around it: ideas from scratch, perfect captions, refreshing for likes. Batch the ideas separately from the writing, and you remove most of the friction.

Consistency is a frequency you can survive, not a streak you protect.

Try this today: cut your planned posting frequency in half and commit to that number for 8 weeks. Boring is the goal.