A 7-day cart retarget paid for itself 4x

A 7-day cart retarget paid for itself 4x
Most cart abandoners weren't a no. They were a not-right-now.

Built a dead-simple retarget on a beauty offer: anyone who hit checkout but didn't buy, served a single creative for 7 days — "Still thinking about it? Here's [name]'s 30-day result." No discount, just a nudge + proof.

3-week window:
— Retarget pool tiny (~2,100 people)
— Cost $310
— Brought back $1,240 in revenue (4x)
— These buyers had a 12% lower refund rate than cold

The cheapest conversions you'll ever buy are people who already raised their hand. Stop sending them to the void.

Build the cart-abandon retarget today. Go test it.