<b>The follow-up screen most people leave blank</b>

<b>The follow-up screen most people leave blank</b>

New to LinkedIn Ads? After someone submits a Lead Gen Form, they see a 'thank you' screen. Beginners leave it generic, big missed move.

That screen has a button you control. Point it at a real next step: a calendar link, a download, your case studies. The person is warmest <i>right now</i>, seconds after raising their hand.

Leave it as 'Visit website' and you waste that hot moment. They tap, land on your homepage, and wander off.

Think of it like a host walking a guest from the door straight to their seat, instead of pointing vaguely inside.

Next step: open your Lead Gen Form, find the confirmation screen, and set the button to 'Book a call' with your scheduling link.