A 4-word spoken CTA outperformed every fancy end-screen graphic this channel tried.
A fitness reviewer tested it: animated end card pointing to the link vs simply saying "link's first in the description" at the close.
Spoken version drove 2.1x the clicks. The graphic? Half the audience had already swiped away during the outro.
People listen longer than they watch. Tell them where the link is, out loud, before the energy drops.
Still relying on silent end screens? They're decoration. Convince me otherwise.
Hook & Link
@HookAndLink
A 4-word spoken CTA outperformed every fancy end-screen graphic this channel tried.
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