CASE: an account that only posted at its audience's peak hour

CASE: an account that only posted at its audience's peak hour
They tracked the first-30-minute engagement on 60 posts.
— Posts that cleared ~25 interactions in 30 min went on to average 31K impressions.
— Posts under ~25 in that window capped around 3K, almost regardless of quality.
Label: Rumored (account-level correlation).
What it means for your reach: early velocity is the gate. The same post can 10x or die based purely on the first half hour, which is why posting time and a warm initial audience matter more than most copy tweaks. If a post stalls early, don't keep promoting it — write the next one.