<b>Buying a premium template is the fastest way to launch a site that converts like everyone else's.</b>

<b>Buying a premium template is the fastest way to launch a site that converts like everyone else's.</b>

That $79 template you bought is live on 4,000 other businesses, optimized for screenshots, not for your funnel. The hero is a stock-photo cliché, the CTA placement follows a trend not your data, and the "social proof" section assumes proof you don't have yet. Templates are great scaffolding and terrible finished products. The conversion lift was never in the layout — it was in saying something only you can say, where it matters.

Gut the template, keep the grid. Fight me in the comments.