<b>The guy who owns 200 tiny domains taught me the math</b>

<b>The guy who owns 200 tiny domains taught me the math</b>

I met a builder at a meetup who runs 200 micro-sites. I assumed empire money. The reality was humbler — and smarter.

His model: each site is 5-8 articles, single narrow topic, parked on cheap shared hosting. Average site earns $40/mo. Most earn $0. About 30 sites carry the whole portfolio.

Month 1 of any new site: he spends exactly $60 — domain plus content — and sets a 9-month timer. If a site isn't past $20/mo by month 9, he sells it on a marketplace for ~$300 and recycles the cash.

The setback he admitted: in 2023 he scaled to 400 sites and an algorithm update flattened 250 of them in a week. He'd over-leveraged on the same backlink network across all of them. Footprint. He lost roughly $4k/mo overnight.

Now he diversifies link sources and caps the portfolio at 200 so he can actually monitor each one.

The takeaway: a portfolio isn't "more sites," it's a culling system. The discipline is killing the 85% that don't work fast enough to fund the 15% that do.