Myth: Native integrations are always better than middleware

Myth: Native integrations are always better than middleware

The assumption: pick tools with native connectors, avoid middleware. The correction: native integrations are shallow, brittle, and unowned — a deliberate iPaaS or warehouse-mediated sync is often more reliable and far more debuggable.

— A thread on why native connectors break silently after vendor API changes.
— A piece on iPaaS vs. native and where each fits.
— A teardown of a "native" sync that dropped records with zero alerting.
— A checklist for when to mediate a sync through the warehouse instead.

Skip for two tools that barely talk. Essential if a native connector is silently your most critical pipe.

That's the stack for this week. Forward to a teammate.