<b>Why did my first big blast go to spam?</b>

<b>Why did my first big blast go to spam?</b>

When you're a brand-new sender, mailbox providers don't know you yet. Blasting 5,000 people on day one looks suspicious, like a stranger suddenly mailing your whole street. The fix is warming up: starting small and growing slowly.

— Step 1: Send your first emails only to your most engaged people — recent signups who actually want to hear from you.
— Step 2: ✅ Increase your daily volume gradually, roughly doubling every couple of days instead of all at once.
— Step 3: Watch your open rate as you scale. If it dips hard, slow down before pushing higher.

Why it matters: a slow ramp builds a track record of "this sender's mail gets opened," which earns you inbox placement for bigger sends later.

Homework: write down a 7-day plan that starts at 200 emails and doubles.

New here? Start with the basics above.