<b>Every recap you add is a permission slip to leave</b>
"So far we've covered..." — you just told your viewer the previous chunk is safely closed, nothing's hanging, exit cleanly. Recaps feel like service. They're actually off-ramps you built into your own video.
Momentum dies the instant a viewer feels caught up. Never let them feel finished until they actually are.
Hot take: the recap is the most polite way to lose half your audience. Fight me?
Watch Time Heresy
@WatchTimeHeresy
<b>Every recap you add is a permission slip to leave</b>
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