Zero-click didn't steal your traffic. It exposed that you only ever rented attention.

Zero-click didn't steal your traffic. It exposed that you only ever rented attention.
The playbook to convert from impression, not click:
— Put your brand name and one credibility hook in the first cited sentence
— Make the answer good but incomplete — leave the "how" worth a click
— Add a named framework or proprietary term the model must attribute to you
— Track branded search lift, not just sessions, as your real signal
If being summarized hurts you, your content was a commodity. Get cited by name or get forgotten by everyone. Fight me.